Time Management Strategies for Financial Advisors: Balancing Client Acquisition and Retention

Time Management Strategies for Financial Advisors - Balancing Client Acquisition and Retention

Financial advisors must manage all aspects of their advisory business to ensure client satisfaction, business growth, and profitability. That includes compliance, marketing, business operations, financial management, and professional development. But by the time you’re done with all that, your time typically goes unmanaged.

The bottom line is that if you’re not in control of your time, you’re not in control of your business. That means your business controls you, making growing it nearly impossible.

With business demands pulling you in multiple directions, you have less time and focus for your top two priorities: client acquisition and retention. Anything less than an equal measure of highly concentrated effort in both will invariably lead to stagnation, client attrition, or both.

With time as one of your most valuable assets, it’s crucial to implement strategies tailored to help you prioritize your time and balance these competing priorities.

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Mapping Out the Client Acquisition Timeline—How Long It Takes to Get a New Client

Mapping Out the Client Acquisition Timeline—How Long It Takes to Get a New Client

New clients are the lifeblood of a financial advisory practice, without which it could go into cardiac arrest. For newer financial advisors, acquiring new clients can’t happen fast enough. However, if obtaining clients was easy, anyone could be a successful financial advisor. Starting out, it’s an uphill battle that only the most determined can eventually win.

It also helps to have a systematic process for capturing leads, nurturing them through the sales funnel, and converting them into prospects, out of which a certain percentage become clients. That’s all laid out on a timeline that can vary significantly depending on the type of lead, where it came from, and how effective your process is for cultivating the lead. It could take anywhere from one month to a year for a lead to complete the journey through the funnel to becoming a new client.

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What’s The Greatest Cause of Burnout among Financial Advisors

A Blueprint for Aspiring Million Dollar {Producers to Follow - AskDON

Here’s a question I received from Ricardo in Portugal. He’s writing about burnout with an interesting question.

What’s the greatest cause of burnout among advisors in the United States?

I think that actually is very easy to answer. Whether it’s Los Angeles or Lisbon, it doesn’t really matter.

Listen to the audio or read the transcript below to learn what Don thinks the greatest cause of burnout among Financial Advisors is.

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