CFP, CLU, ChFC. Adviser to the Advice Industry - Tony Vidler is the expert in professional services on creating strong personal branding and target marketing positioning. Building marketing processes to generate more customers, creating the skills and systems to convert opportunities; together with stronger engagement strategies all result in a simple value - “I get my customers more customers”. Connect with Tony Vidler on social media and visit his blog Financial Adviser Coach.

Where Does Social Media Fit in Your Financial Advisor Practice

Where Does Social Media Fit In Your Financial Advsor Practice

Every time advisers discuss passionately that a certain marketing method is dead, or that a new type is the “new thing” I am reminded of the royal decree that occurs when a monarch dies:

The king is dead, long live the king

This refers to the instant succession that occurs in a monarchy – as one King dies the next in line immediately becomes the King.

Marketing professional services is simply not like that at all.

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