/ by Don Connelly / Presentation Skills / 0 comments
As I have mentioned already on the Don Connelly 24/7 learning center, I was taught a method of selling called Professional Selling Skills (PSS) many years ago. It was and still is the bestselling course in the world. Let’s talk about the first step in giving a Professional Selling Skills presentation. That step is called the Initial Benefit Statement.
Watch this video episode or read the transcript below to hear Don explaining what it is and how to use it.
Read more
What Is an Initial Benefit Statement and How to Use It
/ by Don Connelly / Presentation Skills / 0 comments
As I have mentioned already on the Don Connelly 24/7 learning center, I was taught a method of selling called Professional Selling Skills (PSS) many years ago. It was and still is the bestselling course in the world. Let’s talk about the first step in giving a Professional Selling Skills presentation. That step is called the Initial Benefit Statement.
Watch this video episode or read the transcript below to hear Don explaining what it is and how to use it.
Read more