/ by Don Connelly / Best Practices / 0 comments
If you want to build a healthy practice, there are several things you must prioritize, including the following.
#1. Prospecting
To run a healthy business, you need a pipeline full of good leads. Referrals will probably not be enough to grow your business – and networking, whilst productive, won’t guarantee that you’ll meet the right people. So, prospecting (i.e. actively recruiting or seeking out new clients) must become your priority.
Prospecting may be the least favorite part of your job. If this is the case, work on developing your soft skills so you become more comfortable with this task.
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5 Top Priorities for Advisors Who Want to Build a Healthy Practice
/ by Don Connelly / Best Practices / 0 comments
If you want to build a healthy practice, there are several things you must prioritize, including the following.
#1. Prospecting
To run a healthy business, you need a pipeline full of good leads. Referrals will probably not be enough to grow your business – and networking, whilst productive, won’t guarantee that you’ll meet the right people. So, prospecting (i.e. actively recruiting or seeking out new clients) must become your priority.
Prospecting may be the least favorite part of your job. If this is the case, work on developing your soft skills so you become more comfortable with this task.
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Why You Need to Be a Good Business Person to Succeed as a Financial Advisor
/ by Don Connelly / Best Practices / 0 comments
A large percentage of financial advisors fail, not because they aren’t good at what they do, but because they lack the core competencies of running a business.
If you want to succeed in this profession, you need to become a business person.
Let’s look at what this entails.
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How to Add Value to Clients’ Lives
/ by Don Connelly / Managing the Relationship / 0 comments
Prospects often struggle to find the right financial advisor – in their eyes all advisors tend to look the same, sound the same and sell the same products.
Make it easy for prospects to choose you by communicating your value to them in your first meeting. And if they decide to work with you, make sure you continue to communicate your value to them as clients. If you bring the value you promised, there’s a high chance they’ll remain loyal and refer you to others.
Here are some ways to bring value to prospects and clients.
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How to Make Each Day a Success
/ by Don Connelly / Best Practices / 0 comments
I think when an advisor is young or new in the business, he or she is always looking for the silver bullet, the magic bullet – the escalator instead of the stairway to success. I want to tell you a great story about the secret to success.
Watch the video or read the transcript below to learn this story about the secret to success.
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Four Ways to Ensure You Deliver Outstanding Client Service
/ by Don Connelly / Managing the Relationship / 0 comments
If you fail to provide exemplary client service, you won’t succeed in this business. While good product knowledge and financial judgement are requisite skills, you must go that extra mile to attend to your clients.
Here are some ways to make sure your client service is outstanding.
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5 Dos of Developing Good Storytelling Skills
/ by Don Connelly / Storytelling, analogies and power phrases / 2 comments
The ability to tell interesting stories is an essential skill for all advisors. Stories are an effective way of letting people get to know the real you, and they’re also useful when it comes to educating clients.
Few of us are born natural raconteurs – but if you commit to developing your skills and practising them regularly, over time you can become a great storyteller.
Here are 5 best practices when it comes to developing good storytelling skills.
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4 Misconceptions about Market Volatility Your Clients Need to Be Aware of
/ by Don Connelly / Investing Wisdom / 0 comments
As a financial advisor it’s your responsibility to get your clients to stick to their financial plan for the long term. This means you’ll need to change any pre-conceived notions they may have about market volatility. In particular, you need to get across that volatility does not equate to risk or loss.
Here are some common misconceptions about market volatility your clients may have and how to address them.
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Making Your Service Memorable
/ by Don Connelly / Storytelling, analogies and power phrases / 0 comments
Let’s talk about outstanding service. That’s the rare commodity in this country. Americans have forgotten what good service is. People around the world have forgotten what good service is. And I’m telling you, if you want to outperform the competition, don’t have just good service, make your service memorable; service people will talk about.
Listen to the audio or read the transcript below to learn Don’s thoughts on memorable service.
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Five Reasons Advisors Needn’t Fear Technology
/ by Don Connelly / Best Practices / 0 comments
People are becoming increasingly adept at – and comfortable with – interacting with computers. This is fueling the debate around the merits of automated versus face-to-face financial advice. In reality, there’s no reason why both forms of communication can’t happily co-exist.
Technology can be a powerful aid to advisors when it comes to prospecting, building and maintaining relationships but it cannot replace the job of a full-service advisor. Here’s why.
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