/ by Diana Marinova / What's New on Don Connelly 24/7 / 0 comments
In this month’s blog post from the series “What’s New on Don Connelly 24/7“ we recap new podcasts, Weekly Focus issues, and the Monthly Newsletter from March 2015. Read on!
What’s new on Don Connelly 24/7 in March 2015
Remember, most links in this post will redirect you to premium content, accessible only to Professional and PLATINUM members of Don Connelly 24/7. Non-members can still see what topics Don discusses, what questions he answers, and what issues he is helping solve through the learning center.
Read more
Every Financial Advisor Needs to Tell Great Stories
/ by Don Connelly / Storytelling, analogies and power phrases / 0 comments
Human beings have an innate desire to tell and listen to stories. Good stories grab the attention and inspire people to act, which is why storytelling should be an essential tool in your armory. If you become a great storyteller, prospects and clients will leave your office remembering both you and your message.
Stories are also a great way to help make the unfamiliar familiar – they promote the understanding of complex issues. Plus, they’re effective at creating an emotional bond between storyteller and listener.
Read more
Put Investing in Terms That Clients Can Understand
/ by Don Connelly / Investing Wisdom / 0 comments
Everyone knows that cars go down in value. That’s just the way it is. No matter what you pay for a car, and no matter how carefully you look after it, it’s going to be worth a lot less than you paid for it. It’s never going to bounce back in value, but car owners are okay with that. They are pre-conditioned to the loss. However, clients don’t see their investments this way. They think investments are only supposed to go one way – up. When investments go down, clients feel they have lost money, even if they have not sold out. They will take a hard loss on a car and not bat an eye, yet they can’t stomach a paper loss in their portfolios.
Read more
Storytelling for Financial Advisors – Acquiring High Net Worth Clients through “Storyselling”
/ by Diana Marinova / Connelly Corner, Storytelling, analogies and power phrases / 0 comments
Nowadays “storyselling for financial advisors” is a big search trend. I found a book with that title but I doubt that’s what people in the industry are looking for. My guess would be that they are after high net worth clients with yet another “modern technique”. Truth be told, storyselling is just a catchy name for good old storytelling that Financial Advisors so rarely master completely.
Read more
What’s New on Don Connelly 24/7 in March 2015
/ by Diana Marinova / What's New on Don Connelly 24/7 / 0 comments
In this month’s blog post from the series “What’s New on Don Connelly 24/7“ we recap new podcasts, Weekly Focus issues, and the Monthly Newsletter from March 2015. Read on!
What’s new on Don Connelly 24/7 in March 2015
Remember, most links in this post will redirect you to premium content, accessible only to Professional and PLATINUM members of Don Connelly 24/7. Non-members can still see what topics Don discusses, what questions he answers, and what issues he is helping solve through the learning center.
Read more
5 Ways Storytelling Helps Financial Advisors Succeed
/ by Kirti Anand Sharma / Connelly Corner, Storytelling, analogies and power phrases / 0 comments
Think about the last “Great Presentation” you attended, where you felt as if the speaker was speaking your mind. How did this experience make you feel about the presenter?
Did you think he or she was so smart? Were you moved to ask for their business card or connect over LinkedIn? Or maybe you just walked up to say how much you loved their presentation? When you went back home, did you share your experience with someone?
For a truly great presentation, I believe the answer to at least one of these questions would be a “Yes”.
Read more