3 Types of Clients You Should Want to Attract and Retain

3 Types of Clients You Should Want to Attract and Retain

It’s surprising to find that certain broad sectors of the population still remain underserved in certain instances.

If you, unlike other advisors, can devise a strategy to attract and retain these potentially valuable clients, you could vastly improve your business.

Let’s have a look at three types of clients you should try to attract and retain.

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Common Sense Is Quite Uncommon

Common Sense Is Quite Uncommon - Financial Advisors Blog

Our A students become professors. Our B students go to law school. Our C students rule the world.
So wrote Dean of Harvard College, Henry Rosovsky.

The inference to be drawn from Rosovky’s observation is that common sense will take one very far in life. Street smarts trump book smarts.

Everybody seems to know that common sense is always the answer.

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