/ by Don Connelly / Best Practices / 0 comments
There was a time in the not-so-distant past when the only skill you needed to succeed in financial services was how to sell. The business of selling investments was almost entirely transactional, and all a financial advisor needed to do was shake the bushes for prospects and close them on a product sale. It was not easy by any means, and only the most tenacious advisors survived.
Certainly, that required some skill, but most were learned through memorizing scripts and drilling on closing techniques. The rest was all about persistence in dialing the phone.
Fast forward to today, and the game has changed drastically. With compensation coming largely from recurring revenue from assets under management or planning fees, advisors have had to develop an entirely new skill set. Tenaciousness, persistence, dogged determination, and knowing how to sell are still essential, but they take a back seat to more critical skills needed to succeed in the business today. Here are five such acquired skills you need to master.
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In this category, we will share stories and practical tips for financial advisors and consultants which have proven to be best practices throughout the years.
5 Scenarios When Advisors Should Fire Clients with Conflict of Interest
/ by Don Connelly / Best Practices / 0 comments
We’ve posted several times on the topic of conflicts of interest created by financial advisors when their objectivity may be compromised, and their interests are not necessarily aligned with their client’s best interests. We talked about the harm it can cause to the advisory relationship. Financial advisors caught up in ethical dilemmas, whether intentional or not, must be ready to take corrective action to save the relationship and keep the trust of their clients.
But what about when the tables are turned, and the client creates a conflict of interest or ethical dilemma? It happens more than you might think—when a client’s personal interests or values don’t align with their advisor’s. The conflict may not be egregious or illegal, but even if it just rubs you the wrong way, it might be time to cut the client loose.
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Twelve Quick Suggestions for Building a Better Business
/ by Don Connelly / Best Practices / 0 comments
Allow me to give you 12 suggestions – things I’ve learned over the years. Watch this video episode or read the transcript below to learn these 12 ways to build a better business.
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Control Is Important for People Over 60
/ by Don Connelly / Best Practices, Connelly Corner / 0 comments
There’s a subtlety about getting old that really concerns people and we don’t talk about it enough. That’s loss of control, loss of being able to control their lives. I know I went through it with my mother when she became too old to drive.
She was driving years before myself and my two brothers were born. To her, her driver’s license was not a privilege. It was a right. And for us to say as her children, ‘You shouldn’t be driving’, it’s loss of control. She freaked out and it infuriated her. I don’t blame her. If someone does it to me someday, I’m going to go nutty also. But we’re all afraid of losing control.
I don’t care if someone has a million dollars or $1. Rich people are poor people with money. We’ve all got the same worries about losing control of our lives and letting other people make our decisions. Listen to this audio episode or read the transcript below to learn about losing control, Frank Luntz, the pollster, and one of his books.
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Top 5 Critical Acquired Skills Financial Advisors Need for Success
/ by Don Connelly / Best Practices / 0 comments
There was a time in the not-so-distant past when the only skill you needed to succeed in financial services was how to sell. The business of selling investments was almost entirely transactional, and all a financial advisor needed to do was shake the bushes for prospects and close them on a product sale. It was not easy by any means, and only the most tenacious advisors survived.
Certainly, that required some skill, but most were learned through memorizing scripts and drilling on closing techniques. The rest was all about persistence in dialing the phone.
Fast forward to today, and the game has changed drastically. With compensation coming largely from recurring revenue from assets under management or planning fees, advisors have had to develop an entirely new skill set. Tenaciousness, persistence, dogged determination, and knowing how to sell are still essential, but they take a back seat to more critical skills needed to succeed in the business today. Here are five such acquired skills you need to master.
Read more
Overcoming Information Overload: What Advisors Can Do to Help Their Clients
/ by Don Connelly / Best Practices / 0 comments
Living in the digital world, with its instantaneous access to information, has made us smarter and more empowered. In many ways, it has leveled the playing field for clients who now have access to much of the same information once only available to investment professionals. Information is so highly valued that it is churned out 24/7, accessible on any number of devices people carry around. For clients especially, this should be a good thing, right?
The barrage of headlines and hype around market events often leads to behavioral mistakes, like following the panicky herd over the cliff during a market selloff or frantically trying to buy into the market after a massive rally. Studies show it is the primary reason why investors consistently underperform the market.
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Why Mediation Skills Matter for Financial Advisor Success
/ by Don Connelly / Best Practices / 0 comments
When most people think of mediation and negotiation, it typically refers to lawyers or third parties who facilitate dialogue between two or more parties to help them reach an agreement. In practice, financial advisors sometimes find themselves in the same position, having to resolve conflicts between a client’s family members or within their advisory team, where it’s essential to find win-win solutions.
Disagreements about money are common among married couples. Money conflicts are often rooted more deeply in people’s attitudes and beliefs about money, or, in some cases, money is not even the primary issue. However, in almost all cases, it involves two or more people who don’t know how to engage in productive financial conversations.
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5 Ways You Should Be Asking for Feedback from Clients
/ by Don Connelly / Best Practices / 0 comments
Advisors who are in the dark about how their clients view their relationship or feel about the level of service they receive risk losing them to advisors who care about what they think. It’s not that you don’t care; it’s that your clients won’t know that you do if you don’t periodically ask them for their feedback.
Without direct and honest feedback from your clients, you won’t know what’s working and what’s not. You could be perpetuating a less-than-remarkable client experience that could drive clients away. At the very least, you won’t know the reasons why you’re not getting referrals from your clients.
Want to know how you differentiate yourself? Be the advisor who demonstrates a sense of partnership and commitment to the relationship by proactively asking for your client’s feedback. When you do, it’s an opportunity to learn how to improve and grow your practice and make your clients appreciate that you value their opinion.
Here are five ways you can gather valuable insights from your clients while deepening your engagement with them.
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The Best Newsletters for Financial Advisors
/ by Don Connelly / Best Practices / 0 comments
The list of traits and characteristics financial advisors must have or develop to be successful is long. We’ve discussed many here, including excellent communication skills, outstanding work ethic, uncommon optimism, persistence, and resilience, a hunger for self-improvement, and a passion for helping people achieve their goals, to name a few. While all are essential, advisors with ambitions of becoming tops in their field must also have a zest for learning and staying abreast of the news, trends, and developments that impact their business.
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Four Imperatives You Must Embrace to Achieve Sustainable Growth in Your Practice
/ by Don Connelly / Best Practices / 0 comments
As you might already know, the key to achieving sustainable growth in a financial advisory practice is to focus on your core business of business development and client management. From a practice management standpoint, that requires developing business processes that enable you and your team to gain greater efficiencies while increasing productivity by doing more with less. In other words, turning your practice into a well-oiled machine.
But what about you? As the guiding force of your practice, what are you doing individually to ensure its sustainable growth? Business processes are essential for scaling your business and expanding its capacity for growth. But there are certain things only you can do to drive its growth.
Here are four imperatives financial advisors must embrace to achieve sustainable growth for themselves and their businesses.
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Developing a Business Process for Your Advisory Business
/ by Don Connelly / Best Practices / 0 comments
Advisors embarking on the challenge of growing an advisory business understand that the key to sustainable growth is to be able to specialize in their core business of business development and client management. However, with that growth comes increasingly complex operations in all facets of the business, which can consume resources and hinder growth.
Smaller advisory businesses are disadvantaged by the lack of scale and resources, so they must rely on clearly defined, repeatable, and well-documented business processes to optimize their resources.
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