/ by Don Connelly / Marketing Yourself / 2 comments
It may come as a surprise to learn that financial advisors don’t generally fail because of the numbers. They do so because of poor ‘soft’ skills. Being unable to manage a business competently or provide top notch customer service are more likely to get you fired than an inability to get returns on investment.
If you want to succeed as a financial advisor you need to stand out in a highly commoditized industry – which means not being guilty of the following:
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Put Rejection in Perspective
/ by Don Connelly / Prospecting / 0 comments
A while back I was kicking around ideas with a friend of mine, Mark Jennings. Mark’s an advisor with Investors Group. He told me a great story that will help you put rejection in perspective.
Listen to the audio or read the transcript to learn the story and takeaway message.
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Five Skills That Will Make You Stand Apart from The Crowd
/ by Don Connelly / Marketing Yourself / 0 comments
Hard skills can be learned from a book. They’re the skills most of us spent 16 years in school focusing on. In contrast, there’s no clear path to learning soft skills. Soft skills have to be learnt ‘on the job’ via experience and with trial and error.
Soft skills are at the very heart of what it is to be a great financial advisor. They are the skills that will mark you out from the crowd. So make sure you excel at soft skills by putting in a lot of practice. And persevere.
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Is Cold Calling Still an Effective Prospecting Method for Financial Advisors?
/ by Don Connelly / Prospecting / 3 comments
Technology and the ‘no-call’ rules have changed habits when it comes to cold calling. It’s no longer seen as the ‘go-to’ method for prospecting, with social media, the internet and networking often seen as better ways to reach out to new clients. But there are good reasons why cold calling – when done correctly – is a quality tool and why it should be a necessary and permanent part of your business.
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What’s the Journey of the Successful Advisor Like?
/ by Don Connelly / Best Practices / 0 comments
Developing a career as a financial advisor is not for the fainthearted. There are plenty of pitfalls to look out for along the way. New advisors often lack the essential soft skills they need to hit the ground running while others embark on the journey without a clear roadmap or measurable goals to guide them.
Here’s a look at how successful advisors navigate their way to success.
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Thrive on Rejection – Don’t Let It Ruin Your Financial Advisor Career
/ by Don Connelly / Prospecting / 0 comments
In order to succeed you need to prospect, open accounts and get referrals. To achieve these aims you need to face your fear of rejection. Rejection is an occupational hazard so rather than fear rejection you must find a way to thrive on it. Coca Cola sold 400 cokes in their first year. Henry Ford’s first two companies went under. They obviously learned to thrive on rejection. And if you don’t too you will halt any chance of success dead in its tracks.
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Top 5 Reasons Advisors Fail
/ by Don Connelly / Marketing Yourself / 2 comments
It may come as a surprise to learn that financial advisors don’t generally fail because of the numbers. They do so because of poor ‘soft’ skills. Being unable to manage a business competently or provide top notch customer service are more likely to get you fired than an inability to get returns on investment.
If you want to succeed as a financial advisor you need to stand out in a highly commoditized industry – which means not being guilty of the following:
Read more
How Fear Can Cripple Your Financial Advisor Career
/ by Don Connelly / Best Practices / 0 comments
Top advisors have fears. They don’t like facing rejection any more than average advisors do but they just accept their fears as part of the job. Here are some common fears that prevent good advisors from becoming great advisors, and some tips about how to face down your fears.
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