Why Some People Choose Not to Do Business with You

Why Choose Not to Do Business with Some Financial Advisors

This is a guest post by Don Connelly for FA Magazine. He shares his insights about the three reasons why some people choose not to do business with certain Financial Advisors. Here’s how the post goes.

I’m sure you rarely, if ever, get the chance to ask someone why he or she chose a competitor over you. If you were able to ask, you probably wouldn’t get a straight answer, anyway. People would rather lie to your face than hurt your feelings.

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5 Ways Storytelling Helps Financial Advisors Succeed

5 Ways Storytelling Helps Financial Advisors Succeed

Think about the last “Great Presentation” you attended, where you felt as if the speaker was speaking your mind. How did this experience make you feel about the presenter?

Did you think he or she was so smart? Were you moved to ask for their business card or connect over LinkedIn? Or maybe you just walked up to say how much you loved their presentation? When you went back home, did you share your experience with someone?

For a truly great presentation, I believe the answer to at least one of these questions would be a “Yes”.

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How to Use Stories and Analogies to Influence and Persuade

How to Use Stories to Influence and Persuade - for Financial Advisors

During our latest monthly webinar, held July 24, 2104, we discussed the importance of speaking in such a manner that our listener understands everything we say. It is the Advisor’s job to influence and persuade and it all begins with communicating clearly. “We want to go home and think it over” is often code-speak for “We don’t really understand you.”

When you give a good presentation full of sound advice and people choose not to act, what went wrong? Why did they choose not to do business with you? Why did you fail to move them?

There really aren’t that many possible answers to this question.

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Communicating as Intended Is Vital to Your Success

Financial Advisors Success - Communicate as Intended

Since it is your job to influence and persuade, what you say is not nearly as important as what the other person hears. To be successful, you’ve got to communicate as intended.

When folks say to you that they want to go home and think about what you proposed, they are most likely telling you that they haven’t fully understood what you said. They aren’t rethinking their decision to retire comfortably. They simply don’t want to buy into what they don’t understand.

Why are we misunderstood and what can we do about it?

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There Are Times When It’s Simply Best to Forgive and Forget

Forgive and Forget - Success Tips for Financial Advisors

To succeed as a Financial Advisor, one has to accept that disappointment is inevitable. We don’t always get what we want. Disappointment breeds frustration. Negative emotions are unavoidable, yet they must be controlled. We’re in the business of controlling the emotions of others. We can’t do that well until we have control of our own emotions.

I think the best way to deal with disappointment is to put it in perspective.

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What’s New on Don Connelly 24/7 in June

What's New Don Connelly 247 June 2014

This is the latest post in our blog series “What’s New on Don Connelly 24/7“. As usual, we recap new video and audio podcasts, Weekly Focus issues, the Monthly Newsletter, and other premium content recently released on the Don Connelly 24/7 learning center. But this time, we also have a time-limited offer – for members and non-members alike. Read on!

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